Brand attractiveness

Innovating to enhance brand attractiveness

Edible Branding   Personalized Labeling   Just-in-time Printing
Edible branding to share messages directly on food products   Personalized labeling to create 1:1 package messaging   Just-in-time printing to let you print what you want, when you want it
With the right printing capabilities, food surfaces can be an opportunity for you to strengthen your brand.
Markem-Imaje can deliver food grade inks, enabling you to be creative on your food products without harming your customers or their appetites.
Thanks to digital technology, it is possible to tailor your packaging message directly to consumers to foster intimacy.
Markem-Imaje can help you create targeted late-stage messaging (including localized language) to strengthen your relationship with your customers.
  Sometimes you need to print entire labels in multiple colors in limited quantities.
Markem-Imaje can provide digital technology for short run production, enabling you to print labels on-demand in four colors for whatever marketing challenge lies ahead.
Social Selling   Lid Customization   Late Stage Creativity
Social selling to create online dialogue with customers   Lid customization to add variety to your packaging   Late stage creativity to continue your story at the end of the line
Looking to build stronger connections with consumers online?
Markem-Imaje can enable you to stay in touch with your consumers with QR and promotional codes, keeping the conversation moving after they have purchased your product.
  Today, product varieties can change even when the container stays the same. That’s because Markem-Imaje can reduce your packaging changeovers with laser technology by printing varieties or flavors to help simplify your packaging inventory without damaging the branding of your container.   Markem-Imaje hotmelt inkjet technology can extend the visual creativity and seasonal messaging of your product packaging onto your corrugate cases and shrink wrap for a strong, cohesive total display that will strengthen your brand message.
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